Typography Animation for CookingTV

Animation
Year: 2020
Tools: After Effects
Categories: Animation

Description

For this project, I created a promotional animation to serve as the key visual marketing asset for an upcoming show. The animation is designed to be highly versatile, suitable for broadcast television, social media, and online advertising.

My approach focused on creating a visually striking sequence that conveys the show’s unique personality without giving away too much. The animation utilizes a distinct color palette and fluid transitions to create a sense of momentum and excitement. The typography is designed to reflect the show’s identity, with dynamic motion and effects that reinforce the theme. This animated promo is a carefully crafted piece of content that not only announces a new program but also establishes a strong brand identity from the very beginning.